About

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I'm a digital communications consultant with a fervent interest in ensuring value for the client, and the best outcome for the end user.

I get to the crux of what your content challenges are, and I identify solutions that meet your needs and can be easily maintained for years into the future.

I know that when it comes to effective, targeted, online communication—form over function simply doesn’t cut it. If the words on the page aren’t right, there’s no hiding behind colour and movement. Stock photos rarely save the day.

Due to my career in the APS, I was on the client side of this industry for many years. I’ve seen big consultancies provide strategies and solutions they’ve clearly ‘prepared earlier’ for the last client, and plans and guidance that are style over substance. I’ve seen contractors finish a project and then disappear, taking all the ‘why' and 'how’ with them.

I endeavour to be different. 

My work ethic drives me to deliver solutions that are not only value for money, but repeatable and understandable by your internal teams. I provide guidance and materials to ensure the quality established during the project doesn’t backslide once I’m gone.

I know all too well the challenges of working in politically sensitive environments where you need to manage and meet ministerial, stakeholder and executive expectations. 

I've worked in small and large government departments and agencies, as well as in the private and not-for-profit sectors. I’ve managed teams and projects, collaborated in multidisciplinary teams and on taskforces, and I've flown solo to deliver optimal solutions to complex problems.

Many of my clients are repeat customers and most are by referral. This is because they know I’m value for money and they can gladly, and transparently attest to my work ethic and quality outputs. 

Read a testimonial from one of my Australian Government clients.

I analyse user need via research and data analysis, identify and test solutions, and will happily go back to the drawing board until I’ve got it right.

I explain every decision I make and bring your team and stakeholders on the journey so that once I’m gone, you can still communicate the why and how of your final product.

I bring energy and enthusiasm to every task, and I find my passion for problem-solving is contagious. I don’t like sitting idle; I like getting stuck in and leaving things better than I found them.

I'm based in Canberra but can travel and work remotely.

If it sounds like I can help your team or organisation, get in touch.